Transforming Organizations, Building Partnerships & Driving Sustainable Growth
Deep expertise in commercial leadership, strategic partnerships, and digital transformation developed through 15+ years of international experience.
Core Capabilities & Functional Expertise
✔ Commercial Leadership & P&L Management
Established through 15+ years directing enterprise revenue strategy, pipeline execution, and margin optimization across Telecommunications, SaaS, and Technology sectors. Proven ability to steward P&L levers and pricing governance for complex multi-year contracts.
✔ Strategic Partnerships & Alliance Management
Demonstrated by owning strategic ecosystem partnerships with global carriers and technology providers, serving as SPOC for Vodafone partnership in UAE, and forging cross-competitor alliances that expanded addressable markets.
✔ Digital & AI Transformation
Refined through embedding AI-assisted forecasting, CRM hygiene, and funnel analytics to improve predictability and conversion. Led digital transformation initiatives for Fortune 500 clients transitioning to cloud ecosystems.
✔ Recurring Revenue & SaaS Monetization
Pioneered at Vision Box by introducing per-sensor, per-feature billing model resulting in 300% revenue growth. Transitioned business models from project-based to recurring subscription structures.
✔ Enterprise Sales & Complex Deal Negotiation
Proven through closing $100M+ in enterprise contracts including mega-deals with ADNOC, Geely, Etihad, and securing the largest SD-WAN contract (€13M) in Southern Europe.
✔ Team Leadership & Capability Building
Built through leading teams of up to 30 staff across sales and solutions, instituting 13+ enablement programmes that trained 240+ professionals in enterprise sales, GTM strategy, and customer engagement.
✔ Business Process Reengineering
Demonstrated by rebalancing portfolio exposure, implementing cost-optimization models saving $9M cumulatively, and standardizing enterprise cadence through QBR/MBR frameworks.
✔ Cross-Functional Stakeholder Management
Honed by orchestrating cross-functional delivery with Legal, Finance, Operations, and Product teams to accelerate time-to-value and de-risk execution across international markets.
Chief Commercial Officer | VP Strategy & Growth | General Manager | Regional Director Enterprise Sales | Head of Strategic Partnerships | VP Revenue Operations | Managing Director Strategic Markets
Target Executive Roles
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